Paula (Magic) Tadzik

  This is a question I get asked time and time again. What's the difference between a Facebook Page and a Facebook Group? I have 4 things to consider, these will help you decide 1- How much time do you have? 2 - Your aim/plan? 3 - Free or paid? 4 - Open or closed? What do these mean, well read on... There are a few differences but the first thing to consider when setting either up is the time you have to dedicate to it. Let's look at it... You have 1 hour a week to be 'social' on Facebook - adding posts, replying to people building trust, potentially selling etc. 1 hour isn't a lot of time unless used wisely - (see my other blog on posting to social channels with a 6-month plan) The second thing is...what is my aim? Yep, without a plan on what you wish to do, it's easy to do anything and move forward but really it's about knowing where you are going while moving forward that makes the difference... you can get lost even if you go straight remember! Next look

  This is me (and my hubby) celebrating my birthday weekend, I shared this on my socials and email newsletter at the time, because people who are in my community follow me as well as my business.  But, are you brave enough to share details about yourself? What kind of details I can hear you screaming! My nurture / welcome sequence contains details about me, it explains who I am and what my USP is, so would you share that information. The kind of personal information that when someone reads they connect and get that 'me too' moment. Ever had that, read someone's email and completely felt like you were reading your own story...  Or had a connection with them that felt familiar? A good nurture sequence delivered to anyone who joins your email list should take your cold prospect to a warm prospect just by a sequence of emails... True... If someone wants your lead magnet it means you have created something for them? or they are your ideal avatar (well maybe - I will add another