Are you brave enough to share details about yourself?
This is me (and my hubby) celebrating my birthday weekend, I shared this on my socials and email newsletter at the time, because people who are in my community follow me as well as my business.
But, are you brave enough to share details about yourself?
What kind of details I can hear you screaming!
My nurture / welcome sequence contains details about me, it explains who I am and what my USP is, so would you share that information.
The kind of personal information that when someone reads they connect and get that 'me too' moment.
Ever had that, read someone's email and completely felt like you were reading your own story...
Or had a connection with them that felt familiar?
A good nurture sequence delivered to anyone who joins your email list should take your cold prospect to a warm prospect just by a sequence of emails...
True...
If someone wants your lead magnet it means you have created something for them? or they are your ideal avatar (well maybe - I will add another blog at some point about that as well)
If they are your ideal avatar then you want them to know who you are - it goes back to the good ole saying 'people buy from people', so tell these people who you are!
I swear in my nurture sequence, honest to god I do - join my mailing list and see for yourself - there is a link here - look left (the purple button gives it away!)
I do so deliberately as that is me and when I send out newsletters and other marketing emails I type them, so naturally, you can find the odd blasphemous word.
Don't be too shocked yet, but when this nurture sequence is delivered (mine is 6 days) I have people unsubscribing before they reach the end... Shocking!!!
Well, it's a good thing, I am not for them - phew... I am grateful when someone else decides I am not for them... there are too many people in the world and I can not help everyone and I would never claim to.
I do believe that being you in your emails, your marketing material and whatever you deliver grow your business better than you could imagine.
My membership calls are often littered with odd bad words and bad jokes, but it won't surprise you that my members are the same or appreciate who and what I bring - imagine doing what you love and being you!
It's very powerful.
So go share, be you and create your tribe, I can assure you they are out there.
Want to know how to make a strong community of connected buyers - join my Email Masterclass and create yours today. - https://courses.magictadzik.com/courses/ME-Masterclass
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